The social network Facebook has changed much of the way we relate to one another. Our lives have become more public, and we are, for better or worse, exposed to many more people on a daily basis than was possible before social media. Facebook has changed how we socialize, communicate, run political campaigns, look for work, and play.
Multiple Ways to Communicate Increases Facebook Use
The wide expansion of media on which to view Facebook is partially responsible for an increase in the number of people playing games on the popular social media site. A person isn’t limited to sitting at a home computer, as was the case in Facebook’s infancy. Cell phones, laptops, tablets and other portable media devices come with us wherever we go, and so does Facebook. In a way, being able to keep in touch with friends, share photos and videos, play games with them online, and chat in real time are extensions of Facebook’s original purpose: to communicate with friends.
Changes in Audience Usage Patterns Influences Game Development
Game developers are aware of the changes the in their audience. They gear their games to the shorter attention spans that are the result of the constant availability of media. Facebook is all about connections, and using Facebook apps encourages connections. Suddenly, there are seemingly endless opportunities to play and win all sorts of online games through Facebook. Slots, House of Fun, Adventure Slots are all available to you, as third party applications that include the option of gambling. Blackjack Madness, Roulette Tournaments, and Roulette Tournaments focus on specific table games.
These games are so flexible and expandable that some people use them for a social media within a social media. While participants play and win, they also make connections and new friends. Innovative games and features are being introduced all the time on Facebook. Because of the ease in playing an online game, the potential is endless. The philosophy of giving new players the opportunity to get into the game for free has attracted many members
Social networking in the game market is a growth industry. With their roots in traditional games and stories, social networking draws on tradition and innovation to create games that attract a wide playing audience. The virtual product possibilities expand the market in new and exciting ways. Game developers know that their audience does not view paying out a dollar here and there as prohibitive. This opens up ways to fund new games and make them profitable.
The brilliance of Facebook’s format for games is that content can be updated often. Being able to provide new levels of skill and new aspects to a game keeps up the level of interest. This offers a stark contrast to the static nature of traditional games.
No End in Sight
Some analysts point out that gaming companies, such as Zynga, will surely slow down at some point. What these analysts seem to forget is the voracious appetite possessed by the people who want more and new challenges. Once content with a more static environment, the gaming audience now seeks more action, more immediacy in their gaming entertainment. Game developers are channeling this need by creatively using Facebook’s underlying philosophy of connecting people.